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Publishing and newsletters, self-hosted

Ghost

Ghost with MySQL and nginx in place and a certificate on your hostname. A publication with memberships and a newsletter, on a server where the audience list is yours and there is no per-subscriber fee.

Deploy with Ghost All images
First boot
Included
Ghost, installed via ghost-cli
The way Ghost expects, so upgrades stay simple
MySQL behind it
Its own database and user, created for you
nginx and SSL
Certificate issued on first boot and renewed
Mail ready to configure
Records set; point it at your sending provider

Publishing, and sending

Ghost runs the site; newsletters need a sending provider, because bulk email from a fresh server IP lands in spam folders no matter how well the server is configured.

WhatHow it works here
Ghost Installed with ghost-cli; `ghost update` from then on
Members No per-subscriber charge from us
Newsletters Through a sending provider you configure — [TO DECIDE]
Themes Yours, uploaded from the admin screen

Why self-host a publication

The list is yours

Members and their email addresses live in your database, exportable whenever you want.

No revenue share

Payments go from your readers to your processor. Nothing sits in between.

It stays cheap as it grows

The invoice is the server, not the number of subscribers on it.

Getting there

From order to a working Ghost

01

Pick Ghost as the image

In the configurator, next to the plan and the region.

02

Point your domain

The certificate is issued once DNS resolves.

03

Create the owner account

On first visit to /ghost.

04

Connect a sending provider

Before you send the first newsletter.

Questions

Straight answers before you deploy

Still deciding?
Engineers answer, not scripts.

Technically yes, practically no. A new server IP has no sending reputation and bulk mail from it is filtered. Use a sending provider.

ghost-cli handles them. Take a snapshot first and a bad upgrade costs you a click.

Ready when you are.

Configure a server now. Your account is created right before payment, with the configuration saved.

Configure your server Talk to sales
No setup fee
On any contract term
No card on file
Prepaid balance, topped up when you choose
Same price at renewal
The one you signed up for
Cancel from the panel
One click, no phone call